ABOUT US

It’s time for a change

Moxies is a research-backed, safe and healthy gamified social platform for tween girls to connect, play, and grow. Free from toxic content and harmful design, it fosters creativity, confidence, and digital literacy through moderated chats, unique avatars, and rewards. Unlike existing platforms that were not built for kids, Moxies uses a safe-by-design approach grounded in positive youth development, setting a new standard for youth digital platforms.

MEET JULIETTE BLAKE

Founder + CEO

Juliette is a second time founder spending the last 15 years building brands and media properties for girls and building in the web3 space. Juliete previously built the media brand for girls, Miss O and Friends. She started it as a hobby in high school, then received an investment from Procter & Gamble, and grew it into a top girls website globally ranking #3 under Teen Vogue and Seventeen. She launched the only safe-social app for tween girls, and was the first girls series funded by YouTube Originals and hosted on Disney. She built an award winning brand with proven empowerment through mission driven content in leadership, STEAM + computer science.

Juliette then launched Miss O Cool Girls, which became the leading brand in the web3 space educating, empowering and building for girls partnering with companies like with Uniswap & Ledger. Now as a millennial mom, she is dedicated to use emerging tech to build a better future for our kids. 

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forever committed

Brand Promise

Moxies is committed to creating a safer, more empowering digital world where girls can connect, create, and thrive—while giving parents peace of mind. By fostering creativity, confidence, and meaningful connections, we provide tools and experiences that help girls unlock their potential and build healthy digital habits. With safety-first features, moderation, and a privacy-focused design, Moxies ensures a positive environment for girls and reassurance for parents. Together, we’re redefining social engagement, equipping the next generation with the resilience and purpose to navigate the digital world confidently.

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The Team

Moxies is led by an all-star team with deep expertise in digital media, app design, youth technology, and well-being, working with companies such as GOOP, PopSugar, Old Navy, KAO Brands, VICE and other Fortune 500 companies. 

Current investors and advisors include an early Coinbase employee, founder of nationwide moms organization and former P&G executive. 

Moxies is funded in part by Lyda Hill Philanthropies’ IF/THEN® Initiative.

Interested in working or partnering with Moxies?