Reimagining digital for girls

Moxies is a research backed, safe and healthy gamified social platform designed for tween girls (8-12 years old) to connect, play, and grow. Free from toxic content and harmful design, girls can chat with friends, create unique avatars, and earn rewards—all in a moderated environment that fosters creativity, confidence, and digital literacy.

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The Girls Are Not Alright

The Problem

We know kids want to connect + play digitally with friends, but today’s social platforms weren’t built for youth, often exposing them to harmful content and unsafe interactions leading to detrimental effects on their mental and physical health. 

Why Moxies?

Moxies changes that by using a safe-by-design approach rooted in positive youth development principles emphasizing healthy design, positive connections and moderation. 

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Moxie Defined

Moxie: someone with a courageous and determined spirit, showing confidence & perseverance

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What Moxies Means to Us!